Coverage built as specialist compliance models.

Each Redcliffe model combines a jurisdiction, a regulated content category, source-linked obligations, applicability logic, and a governed release record. Regulatory source sets are monitored for change so updates can be reviewed before the next governed release. Environmental and sustainability claim rules are wired in as sector-specific overlays where they affect that model's content. The UK Financial Promotions Model and the UK Gambling, Betting and Gaming Promotions Model are live in beta. Open a card to see how the coverage is scoped.

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The current beta model is built for practical Review, Compose, and Refresh workflows where regulated wording, risk warnings, approval context, audience, promotion-facing SDR disclosures, and evidence all affect the answer. Its governed source set is monitored for change before each model update is reviewed and released.

Scope
  • Financial promotions
  • Investment performance and direct-offer controls
  • Risk warnings and prominence
  • Retail banking and insurance promotion overlays
  • Approval and perimeter context
  • Consumer Duty signals
  • Financial-product sustainability, anti-greenwashing, and SDR promotion checks
Useful for
  • Compliance teams
  • Marketing approvals
  • Law firms and agencies

Environmental and sustainability claims overlay

Included in vertical models

Environmental claims are included inside Redcliffe's vertical models, not treated as a generic standalone checker. Redcliffe applies the relevant environmental, sustainability, anti-greenwashing, ESG, and disclosure rules where they matter for the sector, jurisdiction, product, audience, and channel.

Live now
  • Financial-product sustainability claims
  • UK anti-greenwashing rule
  • Promotion-facing SDR checks
In build
  • UK gambling campaign claims
  • US financial ESG claims
  • Sector-specific substantiation routes
Why it matters
  • Green claims stay tied to the product and audience
  • Sector rules are applied with the main model
  • Evidence and release history remain traceable